![infographic example infographic example](https://i.graphicmama.com/blog/wp-content/uploads/2018/06/29072101/infographic-examples-education5.jpg)
When designing an infographic, it is vital to keep the key data points clearly represented while guiding the user from point to point, using colors and fonts to break the design up as you go along.īuild on those data by tying the overall design to your company brand, or if there are no brand requirements, choose colors and fonts that fit with the overall theme. This infographic has plenty of data, and though the layout is long and there is no clear visual path, the information is still easy to read and take in, because each data point has its own boxed-off section with an accompanying visual cue.Ĭolor is used to transition from one section to another to create the separation needed amid a lot of information. You can have all the elements of a traditional infographic - clever icons, short snippets of information, and data - while choosing to present it in a different way.įor this experience, instead of scrolling down the page to read the image, user can click an arrow or pieces of the graphic itself to navigate the content. While technically not a traditional infographic, this web graphic is important to include here as an example in making interactive content stand out with design and UX. This designer has taken a different approach to the key facts, but using a numbering system over large/bold type still offers the appearance of data. Although the design is flat, the use of texture adds depth and brings certain elements of the design forward for the user. The user is guided by the “flight path” of the plane, which ties into the topic of travel well. The designer has cleverly broken the infographic into three sections using different times of the day and weather patterns, bringing a relatable element to the design while creating smaller chunks of data. Th e important statistics are clearly highlighted and well-separated within the design, and the o verlapping elements bring a sense of depth to the visuals.Īlthough there is no CTA at the end, there is a takeaway question for users to contemplate, which keeps them thinking about the infographic and its contents after it has been read. This altruistic infographic uses colors and shapes relating to the topic and tying the message together. In this case, the infographic is great for people who are not familiar with design. The illustrations fit perfectly with the data to give a clear visual representation of what is being talked about.
![infographic example infographic example](https://dm0qx8t0i9gc9.cloudfront.net/watermarks/image/rDtN98Qoishumwih/graphicstock-human-infographic-template-layout-with-statistical-graphs-and-elements_H3uPDsJyng_SB_PM.jpg)
The separation of elements with good use of space is clear throughout this infographic, with the d ata broken up into small segments for easy digestion. This piece is by Canva, a great resource for design guidance and templates, so it's no surprise they do a good job of showing off their own principles. Educating On Design Elements & Principles It's a c lean design, and even though there seems to be a lot happening on the page, there is a good use of space between each data point.Ĥ. Decision Tree Measures Disaster Preparednessīeing a decision tree (like the "choose your own adventure" books we all experienced growing up), it's important that there is a strong use of visual cues to guide the user through the information - and this has it. Special mention to the fantastic u se of color to break up the sections, which helps the user process the data from each section more efficiently.ģ. The data here is clearl y represented, with each section having additional style examples and an overarching fact. This infographic has a great use of fonts to capture an overall style, which is also distinct in their use o f illustrations over product photos. It's a clean design with a good use of colors.Ģ. This infographic is easy to follow, and the visuals lead your eye from point to point, taking in all of the information about what activities to do in New Jersey. They are clear, concise, and to the point-while staying within brand guidelines if such constraints are required.īelow are eight examples of some excellent infographics. The best and most effective infographics use the data they have as a foundation and let the design flow around that. Infographics, essentially, are a visual representation of compiled data that is put forward in a graphically appealing and easy-to-understand way. This is where infographics can serve an important role in making sure your audience receives and understands the data you are presenting.
![infographic example infographic example](https://unblast.com/wp-content/uploads/2019/02/Infographic-Template-Ai.jpg)
When thinking about infographics and how they are designed, I often recall a not-so-famous quote from a very famous author, Sir Arthur Conan Doyle: “Data! Data! Data! I can’t make bricks without clay!”ĭata plays an important part in any business, but to truly understand the data your company has compiled and collected, they must be represented and displayed in the right way.